Jordan 1 Retro OG High Obsidian UNC 2019
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The Jordan 1 Retro High OG Obsidian Colorway
The Air Jordan 1 is the sneaker that started it all, marking the beginning of the most iconic lineage of sneakers in history. In many ways, it's responsible for launching modern-day sneaker culture as a whole—and it almost didn't happen.
History of Air Jordan 1
As the story goes, the year was 1984, and Chicago Bulls' rookie Michael Jordan was a hot commodity for endorsement deals, with sneakers naturally being paramount.
Jordan had just come off a stellar college basketball season at the University of North Carolina. He wore Converse and was a personal fan of Adidas, so he took meetings with both companies, but they never reached a deal. It seems strange today, but at the time, Michael Jordan hated Nike—so much so that he refused to take a meeting with them.
He was persuaded by his mother, Deloris Jordan, to visit the Nike campus in Oregon and listen to their pitch. His plan was to go through the motions to appease his parents and agent but he ultimately left with a contract unlike any other.
Rather than walking in the shadows of established athletes like Magic Johnson and Larry Bird (which may have been the case had he signed elsewhere), Michael Jordan shone in the Nike limelight. He was paid more than any other athlete with a sneaker endorsement at the time. Nike made him the face of its growing presence in basketball, and gave him his own sneaker line—called Air Jordan.
Jordan 1 Retro High OG Obsidian, UNC 2019
In a nod to Michael Jordan's alma mater, the University of North Carolina, the Jordan brand released the Obsidian colorway on the Air Jordan 1 high-top. A bright White serves as the base for this design, adorning the toe top, sides, tongue, and midsole. A dark Obsidian then enters the picture through the way of overlays on the front half of the shoe. The mudguard, eyelets, laces, and Wings logo on the shoe's lateral sides are all coated in Obsidian. On the back half of the shoe, a vibrant University Blue appears on the heel and ankle cuffs. Obsidian appears once again on the outer sole, where the tread is drenched in the rich blue color. This UNC-inspired Jordan made its way to the general public on August 31th, 2019.
Jordans Release Dates, News and Articles
Attention all sneakerheads and basketball fans! Read all about the oldest and latest Jordan releases on the eBay Sneaker Hub. From iconic retro styles to new collaborations, you'll find everything you need to know to complete your Jordan collection.